Kamera Digital News

Samsung is emperor of whole known world, claim

April 24th, 2006

Samsung is emperor of whole known world, claim
So why not any emails then?
Inquirer, UK
By Fernando Cassia: Sunday 23 April 2006, 17:01

“This is my mistake. Let me make it good
I raised the wall and I will be the one to knock it down” – R.E.M.’s song “World Leader Pretend”

KOREAN GIANT Samsung makes good cameras, and after my great experience with the U-CA5 camera, I had some questions about the company’s current and future offerings.

The company however surprised us when we visited the company’s Digital Cameras web site at www.samsungcamera.com and
we found a Flash based banner announcing the company’s “victory in the digital camera war!”.
Not only that, taking lessons from Microsoft’s quiet whispering Ballmer, Samsung humbly proclaims itself the “Leader of the Digital World” *cough*.

SamsungCamera.com’s Press Centre map looks a bit… empty.
Winners of the War and Leaders of the World don’t need no stinking press, it seems.
I can ignore the fact that some of the documents are poorly formatted, poorly translated, and the whole section appears to be visited very little – a counter on each press release shows the number of views, with for instance one press release dated 2003 showing apparently only 49 views at time of this writing. But I cannot ignore that this happened before and it hurts the company as whole. If there’s something I learned in all these years is that companies come in two basic kinds: those that isolate their management from the outside world (very frequent in Asian cultures) and those that are wide open to bi-directional feedback between employees and management and the outside world. IBM, a company whose management I often disagree with, for instance, is famous for its public “Whois” search engine which allows anyone to find the e-mail address of anyone at the corporation, from rank-and-file managers, to DB2 sysadmins, to the company’s VP’s, as long as you know their full names.

Entry Filed under: World Digital Camera